Researchers Rob Cross and Robert Thomas have found time and again that “who you know” is important, but just knowing lots of people won’t get you there. “ In fact, we’ve found that individuals who simply know a lot of people are less likely to achieve standout performance,” they write. “Political animals with lots of connections to corporate and industry leaders don’t win the day, either.”
David Burkus. “Friend of a Friend . . “
This being the case, how do you build effective networks or improve your existing one?
Researchers Rob Cross and Robert Thomas guide us through a smarter way to network:
https://hbr.org/2011/07/managing-yourself-a-smarter-way-to-network
